Suppliers of quality Eterna shirts, Italian knitwear & Ashwood leather bags with FREE UK and Ireland Delivery.
Plus buy 3 or more shirts and save at least £15

Comfort Fit

Comfort Fit
A Relaxed Fit with a little extra room around the waist.

Modern Fit

Modern Fit
A Regular Fit which is gently shaped to the waist.

Slim Fit

Slim Fit
A Narrow Fit for a slimmer or more athletic shape.

Short Sleeves

Short Sleeves
Eterna’s Short Sleeve come in Comfort, Modern and Slim fittings and a wide range of colours and styles.

Ashwood Bags

Ashwood Bags
Ashwood Bags produces beautiful innovative designs

Franco Ponti

Franco Ponti
Four Classic Styles made in Italy from the finest blend of Merino wool for comfort and acrylic yarn for strength and wear and delivered free to your door.

Massoti

Massoti
Four Classic Styles made in Italy from 100% Pure Lamb’s Wool. All items are guaranteed, machine washable@ 30°c and delivered free to your door.
As the oldest on-line outlet of Eterna Shirts in the UK, trading since 2000, and the only business specialising in Eterna shirts, EternaDirect.co.uk are able to offer you the largest range of Eterna products on the market with over 70 styles in Comfort, Modern and Slim fit designs complimenting any shape and size of customer. They include a wide selection of collar sizes up to 21½” (54cms), long and extra long sleeve lengths in selected styles (and some shorter ones as well). We also offer a range of Van Buck ties and Massoti and Franco Ponti knitwear to compliment the discerning wardrobe.